Founded Growth Associates in 1973. Offering results producing organizational improvement and training.
Authored two books. Most recent is Common Sense Managing: Simple Ideas That Produce Results.
Served as a guest member of the University of Wisconsin's Management Institute Faculty for 27 years.
Key-noted and presented at 17 national conferences.
Currently retained by Feather Falls Casino, Oroville, CA [see enclosed Native American Casino magazine articles]
Casino Management Experience
- Customer relations and communications program for Harrahs Reno and Lake Tahoe
- Customer relations and communications presentations for The Golden Nugget Reno
- Organizational improvement, team building, employee retention, management development, and customer relations with Feather Falls Casino since January 2002 - ongoing
General Work Experience
- Implemented customer treatment training for over 8,000 flight attendants at American Airlines.
- Produced audio visual People-To-People program for Boeing
- Implemented People-To-People program with 15 organizations world wide
- Provided staff and management development services for organizations throughout the world
- In addition to businesses, has worked with local, state, and federal government agencies [see partial client list]
Responsibilities
- Clarifying organizational purpose Vision, Mission, Purpose
- Identifying key goals
- Developing measurable and attainable objectives
- Establishing accountability by developing performance feedback systems for staff and management
- Upgrading staff and management organizational skills and tools
- Building management and employee teams and teamwork
- Identifying key customer needs and wants
- Establishing customer satisfaction measurement systems
- Identifying organizational improvement opportunities
- Assisting management in developing and implementing plans to capture the improvement opportunities
- Maintaining accountability by tracking measurable results
- Presentations and consulting on:
- Creating and maintaining customer satisfaction
- Handling difficult communications [customers and staff]
- Managing for continuous customer satisfaction
- Implementing and maintaining continuous quality improvement.
- Topics that Bill addresses for general audiences and management include:
- MOTIVATION The Employee Comes First
- LEADERSHIP Whatever Happened To Common Sense?
- CONTINUOUS QUALITY IMPROVEMENT -- A Simple Blueprint
- CUSTOMER TREATMENT The Customer Is NOT Always Right, But IS Always The Customer
- SELF ESTEEM The Good, The Bad, and The Ugly
- COMMUNICATIONS Ten Dirty Words That Inhibit Our Communications
General experience:
- Guest faculty member of the University of Wisconsins Management Institute since 1973 middle management conferences for customer and service managers
- Faculty member at National University -- primarily taught organizational behavior.
- Led management conferences for Montana State University, Penn State University, and Stanford
- Certified teacher New York, California, & Oregon -- taught every level from 4th grade through graduate school.
- Designed and administered training for field trainers throughout American Airlines freight system.
- Designed and implemented the customer relations training for 8,000 Flight Attendants.
- Designed and administered supervisory development program for 2400 Crew leaders in 44 cities in 180 days.
- Designed and led five day management development classes for supervisors and middle managers
- Customized and implemented Americans customer relations program for 23 organizations worldwide.
Educational Background:
- BA and Education degrees - Cornell University, Ithaca, New York, 1962
- Major: History
- Minor: Education
- Masters in Business - California State University, Northridge, California, 1970
- Major: Marketing
- Minor: Organizational behavior
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© 2004 Growth Associates
P.O. Box 2039
White Salmon, Washington 98672
509/493-1985
e-mail bill@growthassociates.org
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